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Task 2 High sales of popular consumer goods reflect the power of advertising

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sabita thapa

New member
Jan 10, 2021
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Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold.

To what extent do you agree with these views?


It is believed that these days manufacturers are able to sale huge amount of consumer goods because of advertisements that encourage people purchasing things without their actual needs. I completely agree with that statement because advertisers developed attractive ads that influence people easily and people follow the fashionable trend and but things unnecessarily.

To begin with, many individuals are buying products when they see promotions on TV or on road. This is because companies design advertisements so interestingly that customers could not control themselves from purchasing stuffs even though they are not necessary for them. For example, deodorant corporation includes the famous film star in their promotion who looks sexy after the use of the deodorant and many people get attracted towards that star. When people see this advert, they just want to try that product due to the fact that they want to attract other people in their real life.

Another reason why advertisers boost the sale of their product is that they could convince men and women easily because people now follow the fashion. That is to say, people especially young ones always desire to have popular products which they think important that they make them different than other people. As a result, producers are targeting young people to whom they might be able to sell things easily. For instance, Universal Store targeted young boys and girls and promoted their clothing as stylish as then that of other shops.

In conclusion, corporations are selling lots of their products by swaying people through creating smart ads and giving emphasis young people who think fashion is everything.
 
Last edited by a moderator:

englishgeek

Active member
Sep 23, 2020
261
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It is believed that these days manufacturers are able to sale sell a huge amount of consumer goods because of advertisements that encourage people purchasing things without their actual needs. I completely agree with that statement because advertisers developed attractive ads that influence people easily and people follow the fashionable trend and but things unnecessarily.

To begin with, many individuals are buying products when they see promotions on TV or on road. This is because companies design advertisements so interestingly that customers could not control themselves from purchasing stuffs even though they are not necessary for them. For example, a deodorant corporation includes the a famous film star in their promotion who looks sexy after the use of the deodorant and many people get attracted towards that star. When people see this advert, they just want to try that product due to the fact that they want to attract other people in their real life.

Another reason why advertisers boost the sale of their product is that they could can convince men and women easily because people now follow the latest fashion. That is to say, people especially young ones always desire to have popular products which they think important that they make them different than other people. As a result, producers are targeting young people to whom they might be able to sell things easily. For instance, Universal Store targeted young boys and girls and promoted their clothing as being more stylish as then that of than other shops.

In conclusion, corporations are selling lots of their products by swaying people through creating smart ads and giving emphasis (not the correct word to use here) young people who think fashion is everything.

Feedback

I don't think this is an easy question to answer. You wrote about the topic, but I don't think you answered the question fully.

Just some things to think about:

- Do people buy things just because of advertising or because they need them?

- Do people buy more deodorant if they see advertising or are they likely just to switch brands?

- Do people buy products just because of the advertising or because the product is actually good and is good quality?